By Joe Zubizarreta / Zubi Advertising – Zubination Having just watched the pilot for Rob Schneider’s new show, Rob, I am totally disgusted by the way CBS has portrayed a Mexican-American family in an attempt to lure Latinos to general market television. The only thing I can think of is that they wanted to use every stereotype in the book to generate non-Hispanic viewership.
Television
CBS’s new show Rob!, one giant step backward for Latinos.
Schwarz named VP of Programming & Production for Univision Cable Networks.
Univision Communications Inc. announced Cristina Schwarz is the new vice president of Programming and Production for Univision Cable Networks. Schwarz, who will dual- report to Univision Cable Networks senior vice president Jessica Rodriguez and Sebastian Trujillo, senior vice president and Operating Manager for Galavisión
2012: Beginning of the End of our World?
As many of you have seen in the movie 2012 and have heard from scholars based on their interpretation of Mayan culture and the Mayan calendar, the world will end December 2012. Doomsday is upon us in 355 days on December 21, 2012.
Univision to broadcast primetime novelas in English.
Univision Communications Inc. announced plans to offer all of Univision Network’s primetime novelas with English-language closed captioning on CC3. This will apply to the Network’s complete weeknight block, coinciding with the premiere of the newest novela from Univision Studios and Venevision, “El Talismán,” on January 30 at 8 p.m. ET/PT (7 p.m. Central).
