At a time when many of the companies thought of as being American as apple pie actually outsource a growing portion of their production abroad, “buying American” has never been a more confusing proposition.
Business
The Status of Women in the U.S. Media 2013. [REPORT]
This report shines a light on the status of women in media and underscores the crucial need to hold media accountable for an equal voice and equal participation.
Entravision announces EVP Promotions.
Entravision Communications Corporation announced the promotions of eight individuals to the position of Executive Vice President. The promotions reflect the continued expansion of Entravision’s digital, mobile and marketing services, as well as the strength
Robles named Global Public Relations Manager for Casa Herradura’s Tequila Brands.
Brown-Forman Corporation announces the promotion of Edith Robles to the position of Global Public Relations Manager For Casa Herradura’s Tequila Brands.
Strong Collaboration between the C-suite & CIO are 4X as likely to be Top Performers.
The fifth annual Digital IQ survey released by PwC US finds that companies with strong, collaborative relationships between the CIO and other C-suite executives are four times as likely to be top performing companies as those with fragmented relationships.
1 in 3 Adults compare their Last Interview Process to Love at First Sight.
According to a new poll of over 1,000 adults conducted by Ipsos Public Affairs on behalf of Hire-Vue, nearly two-thirds (63%) of adults report having been through an interview process, while 37% say they have never done so (including 61% of those who are retired, and 45% of those without a college degree).
Retails Forecast Modest Growth for 2013.
Following uneven sales results in December and January, retail executives are moderating their expectations for 2013. According to a new survey by BDO USA, LLP, retail CFOs project a 3.2 percent increase in total store sales, down from last year’s expected 4.5 percent increase, but still in line with recent projections released by the National Retail Federation.
Comcast to acquire GE’s 49% Common Equity Ownership Interest in NBCUniversal.
Comcast Corporation announced it will acquire GE’s entire 49% common equity stake in the NBCUniversal joint venture for approximately $16.7 billion.
The Bridges of Madison Avenue.
Madison Avenue today is a study in contrast. The media ecosystem has become so complicated that, just to get a general idea of what is happening in digital, social, set-top and mobile requires supercomputers parsing Big Data terabytes.
Who Deserves the Credit?
Marketing communications people are inherently good at promoting things, including their work and themselves. They’re seldom shy to claim more than their fair share of credit when things go well.
