PRISA Radio launched Buluba.com, the first legal website in Spanish of totally free lyrics, offering, as of today, a catalogue of 70,000 songs of all time and all styles, written by the most prestigious songwriters and performed by the greatest singers from then and now.
Media
Teens still like talking Face to Face, but Texting catching up.
Every generation of young people seems to be misunderstood by their elders, and today’s teens are no exception. While adults may accuse adolescents of preferring electronics to face-to-face contact, March data on teenage internet users in the US from Common Sense Media, a nonprofit that advocates for kids and families, shows that claim may be unfounded, or at least deserves qualification.
GLR launches ‘Rumbo a Brasil’.
GLR Networks announced the launch of “Rumbo a Brasil”, a short format feature around the greatest event in soccer that will be available for network of affiliated stations and advertisers starting Q4 2012. These three minute segments will air three times a day Monday to Friday until the end of the 2014 World-cup.
Sports Fans go Digital to get their Post-Game Fix.
Much as radio and TV transformed the sports fan experience when they came along, digital technology is doing so today. “In the on-demand era, people expect to get their dose of sports whenever the mood strikes them,” said a new eMarketer report, “Sports Fans Online: Examining the Digital Element of the Total Fan Experience.” “Digital channels provide much of the content that surrounds the games and extend fans’ enjoyment of sports.”
SBS launches DJ 106.7FM in South Florida.
Spanish Broadcasting System, Inc. (SBS)announced the launch of DJ 106.7 (WRMA-106.7FM) the new home of Miami’s Deejay, DJ Laz (Lazaro Mendez).
MundoFOX hits The Road this summer on Conexion en Vivo Tour.
MundoFOX announced details of its multi-city celebration, the Conexion en Vivo Tour. This July, the network will be travelling across the country offering consumers in five cities a firsthand look at what’s to come from MundoFOX.
Univision Radio unveils Univision America programming.
Univision Radio unveiled the programming lineup surrounding the launch of its new AM radio network, Univision America. The network, which includes radio stations in nine markets across the country, features local, national and international news, weather and traffic updates, as well as shows focused on the issues that matter most to Hispanics, including current events and politics, health, home and family, finances, education, sports and entertainment.
How Digital will the London Olympics be?
More than 4 billion people are expected to watch the London Olympics. With video content migrating rapidly to non-TV platforms, it’s likely that at least 1 billion will view events, get updates and check results on digital devices, including PCs, mobile phones and tablets. Billions more will follow and discuss the action on social media.
PR cuatro legend Yomo Toro dead at 78.
Legendary Puerto Rican cuatro player Jomo Toro died late Saturday after a long battle with cancer. He was 78. The cuatro master was the first to integrate the local instrument into salsa. His musical credits include a legendary turn on “Asalto Navideño,” a beloved Christmas album headed by Willie Colón and Héctor Lavoe.
Listeners feel REAL & UNIQUE connections with Radio Personalities. [INSIGHTS]
A study conducted by the University of Southern California’s Annenberg School for Communication & Journalism that examines the unique relationship between broadcast radio listeners and on-air personalities is the first to confirm that listeners feel they have a genuine relationship with their favorite radio personalities.
It’s Getting Complicated
On Facebook there’s a relationship status for “it’s complicated” — and that’s what it’s starting to feel like in the world of online marketing and advertising: It’s complicated.
